Virtual Book Tours are One of the Hottest Ways to Promote Your Book

Savvy Marketing Secrets is participating in two Virtual Book Tours this month for Gina Akao, author of Tales of a Law School Dropout and Connie Dunn, whose most recent tome is “Press Releases Made Easy.” Connie also writes books for children.

I’m still working on my book which I will tell you about when it is completed, but I wanted to encourage you to check out the guest posts these two women have published on this site, and take the time to visit some of the other sites on their virtual book tours.

All of us have been learning about virtual book tours from D’vorah Lansky, publisher of Digital Publishing Café. Whether you are publishing a Kindle book, a hardcover book on Create Space or another self-publishing site, or you’re working with a traditional publisher; you need to know how to host a virtual book tour. And you’ll find no better source than D’vorah, who holds workshops, courses and resources to help you promote your book.

By the way, D’vorah recently published “21 Ways to Launch a Successful Virtual Book Tour.” You definitely want to check that book out if you’re an author preparing to publish a new book.

You may be wondering what is a Virtual Book Tour?

A virtual book tour is like a guest blog post where you develop original content that appears on other blogs. On a specific day, the guest blogger or author appears on the blog to communicate with site visitors, to share information and answer questions. Connie Dunn will visit this blog on July 13th, so mark your Calendar and be sure to check in on that day to learn more from her about press releases.

Gina shared an especially valuable spreadsheet to help you break even on your book marketing efforts. I’m going to hold on to her spreadsheet to use when I promote my own book. She is also featured on D’vorah Lansky’s Virtual Book Tour Hall of Fame. Are you beginning to see how this works?

As a writer, it has been delightful to join this exciting new community of writers who are taking charge of their projects and making them successful.


My own experience with Kindle to-date was to publish a Kindle version of Gloria Hendry’s autobiography — “Gloria; Bond and All.” As some of you may remember, Gloria played Rosie Carver in “Live and Let Die,” the 1973 Bond thriller featuring Roger Moore, and a soundtrack written and produced by Paul McCartney. We are planning a special virtual book tour this month to highlight Gloria’s book, so stay tuned.

If there’s a book in your future, you should definitely take time to check this group out.  It’s an amazing time for authors because you are no longer dependent on publishers to get your book out. So go forth and publish!

Marcia Ming

P.S. You can click on the book covers to purchase any of these books. You should know that Ming Communications Inc., is an Amazon Associate and could benefit from your purchase.


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