Archive for the Small Business Marketing Category


Why Creating Quality Content is so Critical to Marketing Your Business Online?

The internet makes it possible for you to reach people anywhere with your marketing messages. However, some of the benefits of old-fashioned marketing where you could look people in the eye and agree on a handshake are just not possible on the internet. You need to build relationships with prospects and customers in a different […]

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10 Ways to Create an Effective Online Brand

If you are a struggling solopreneur working from home, you may think branding has little to do with your business. You probably see business branding as something only major corporations with big ad budgets can afford to do. Think again. If you’re not actively branding your business, you are passing on a wonderful opportunity to strengthen your […]

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Press Releases: Marketing Secret Still Good in the Digital World

Guest Blog Post by Connie Dunn Press Releases are a “Marketing Secret” that is still good in the “Digital World!” The Press Release is a tool to use for most anything that is happening in your business, such as new programs, product releases, and book launches. While you used to have to snail mail your […]

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5 Brand Centers Your Business Needs, Part 2

Creating information products and not branding them is like throwing away advertising you’ve already paid for. Branding your information products makes them – and you – stand out. Here’s what you should consider . . .

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5 Brand Centers Your Business Needs, Part 1

Looking to boost your company’s brand, here are 5 brand centers no small business should neglect. To learn more, read our next two posts to learn how to improve your brand .. . .

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How to Sell to Women – Virtual conference shines a light on what makes women buy

When the woman is your customer, the key to making the sale may be understanding her heart. That was one of the ideas shared by men and women who have made millions selling to women at a 3-day virtual conference on “How to Sell to Women.

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