Can a Twitter Server Crash Hurt Your Business?

Lightning storm - a metaphor for business calamity

Lightning storm - a metaphor for business calamity

You’ve worked hard to attract thousands of followers on social media sites like Twitter. Some of your income and marketing efforts are linked to your social marketing strategies.

So what happens if a server crash suddenly wipes out your thousands of Twitter followers? Or your fan page on Facebook?

Case Ernsting, who writes about social media on his MetaSpring blog, practically had a meltdown of his own when his list of Twitter followers dropped to zero Monday after its servers crashed.

You can read more of what Case learned by reading his guest post here: http://www.webtrafficroi.com/180-minutes-without-tweeps-a-live-blog/

His experience raises important questions for business. How do we protect our companies against calamities that occur on sites we don’t own?

Is this a vulnerability social media will have to overcome if they are to play a major role in the marketing world of the future? What do you think? Leave a comment to share your thoughts or experiences.

Marcia Ming


49 Responses to “Can a Twitter Server Crash Hurt Your Business?”

  1. Marcia,
    I like this way you’re doing this blog. I read Case’s blog and it brought me back to your blog.
    You must have heard me when I said people respond more to what they may lose versus what they may gain.
    Morris

  2. Thanks for sharing, I found this article while surfing for lyrics, useful comments and great points made.

  3. Latoria Cass says:

    There is a excellent post about getting traffic from Twitter via your WordPress site. Check it out: http://www.wordpressrobot.com/5-steps-to-becoming-highly-infectious-on-twitter

  4. Great info! I recently came across your blog and have been reading along. I thought I would leave my first comment. I don’t know what to say except that I have enjoyed reading. Nice blog. I will keep visiting this blog very often. new weight loss

  5. I’m impressed!!! Really informative blog post here my friend. I just wanted to comment & say keep up the quality work. I’ve bookmarked your blog just now and I’ll be back to read more in the future my friend! Also nice colors on the layout, it’s really easy on the eyes.finance finance

  6. finance news says:

    I just taken a look at your page here and noticed that the header area on the top is showing as a black square. Is it supposed to be like that? Good post also.finance finance

  7. Scot Nation says:

    Hello dude,i like Your website very much. do u have suggestion being my site? thanks as Ones attention

  8. I got to let you know, you are right on. I reached this blog from an other article and am really interested in this topic and learning more. Do you mind if I point to this site from my fan page?

  9. Marcia Ming says:

    Hi finance news. Could you take another look at my header? Is it still black? You probably visited my page at the same time I was upgrading my theme. It’s a premium theme that I paid for so when there is an upgrade, I physically have to upload the new version and restore my header and other changes I have added. It turned out to be a little more work than I expected. But it should be fine now. Thanks for visiting and commenting.

  10. Someone I work with visits your blog frequently and recommended it to me to read too. The writing style is superior and the content is interesting. Thanks for the insight you provide the readers!

  11. John says:

    hey man, nice blog…really like it and added it to bookmarks. keep up with good work

  12. This article must be headline news Good luck for you sir

  13. John says:

    hey, nice blog…really like it and added to bookmarks. keep up with good work

  14. Good News website. I love this news site

  15. Lauri Hittle says:

    I likes Your New style boy

  16. kmart wii says:

    Technology has proven beyond doubt as being a great asset for the purpose of almost any and every area. One of the most revolutionary as well as useful process for marketing ones organization will be by using web that is all thanks to the technical advancements.

  17. You are the man ! Good luck for you

  18. Searscard says:

    Hi and thanks for your very good brief article; this is the variety of consideration that helps to keep me though out the day.I have long been looking close to for ones site just after I learned about them from a pal and was delighted when I was capable of obtain it after seeking for some time. Becoming a experienced blogger, I’m pleased to view others taking gumption and donating to the neighborhood. I just desired to opinion to show my thankfulness on your publish as it is rather motivating, and lots of freelance writers will not get the credit they ought to have. I’m positive I’ll be back and will deliver some of my close friends.

  19. I liking Your New style friends

  20. Erwin Soong says:

    I haven’t read such an fascinating post in a long time. You’re a extraordinary writer.

  21. Great website, I’m adding to favs now! 🙂

  22. Is this WP theme free or premium? nice blog btw! scholarships

  23. scholarships says:

    I couldn t agree more! GJ!

  24. get ex back says:

    Is this WP theme free or premium? nice blog btw! scholarships

  25. Maybe someone can clarify something for me. I’m just not getting it!

  26. Gwendolyn says:

    Hey, thanks for the great post. Honestly, about five months ago I started a new dieting regime, I’ve been on the chubby side my entire adult life and I’ve tried everything. I found personally that the only thing that worked for me was hard work and putting the effort, take a look at this, it changed my life http://DietingHelp.cowurl.com. Good luck and thanks for the great tips.

  27. Hello adminstrator , i love with ur write. LOL Please come to my blog

  28. Marcia Ming says:

    Hi Dinorah,

    I loved your t-shirt blog. Thanks for visiting.

    Marcia

  29. dolar hoy says:

    Is this WP theme free or premium? nice blog btw! scholarships

  30. Marcia Ming says:

    Socrates is a premium theme by Joel Comm.

  31. Hyon Buzo says:

    Hi .. thanks for the article, i’d love to see more from you 🙂

  32. Lucky i discovered , this amazing site, will make sure to bookmark it so i can come to frequently.

  33. Took me time to read all of the comments, but I truly enjoyed the article. It proved to be really useful to me and I am certain to all the commenters here! It’s usually nice whenever you cannot only be informed, but also engaged! I am certain you had pleasure writing this article.

  34. I love your blog.. very nice colors & theme. Did you create this website yourself or did you hire someone to do it for you? Plz reply back as I’m looking to create my own blog and would like to know wheere u got this from. thanks

  35. Hi buddy .. good the see you again .. Thanks for your article ..

  36. Marcia Ming says:

    Thanks for visiting and for the compliment. This is all my work.

  37. I know this is really boring and you are skipping to the next comment, but I just wanted to throw you a big thanks – you cleared up some things for me!

  38. Lan Baquero says:

    Good morning sir. How are you ? I like your post very much . Have a nice day .LOL bad introduction :p

  39. Is that true? I’ll spread this information. Anyway, nice article

  40. thanks for your idea sir. i will come to your blog again soon

  41. Thank consumers for give ideal great knowledges. Ones web is exceedingly coolI am impressed usage The answer that end users allow in things like this blog. it displays Here’s how great you comprehend your subjek. Bookmarked this website, went come back as way more. end users, my acquaintance, ROCK! I discovered just the advice I already searched everywhere and only couldn’t discover. What a okay website. liking things like this web site Ones New website is I on my brand new favs.I likes things like this answer given and also it has given me A few sort as to inspiration To succeed as Some justification, proportionately Credit

  42. Good blog post. I like your point of view and i want to thank you for interesting and helpful information. Thank you!

  43. Handbags says:

    I enjoyed to c that thinks. Great informative and helpful article.

  44. I not to mention my buddies happened to be studying the best techniques from the blog and then all of the sudden developed a terrible feeling I never thanked the web blog owner for them. The ladies appeared to be for that reason joyful to see all of them and have without a doubt been making the most of those things. Many thanks for actually being indeed accommodating and also for obtaining variety of quality resources most people are really eager to know about. Our own sincere regret for not expressing gratitude to sooner.

  45. Hugh Nuzzo says:

    Your web site appears a little unusual when i make use of our cell browser on my small blackberry. You want to make sure that make sure you.

  46. Elias Benion says:

    hi!,I love your writing so much! percentage we keep up a correspondence more approximately your post on AOL? I need a specialist on this area to unravel my problem. Maybe that’s you! Taking a look ahead to see you.

  47. It is really a nice and useful piece of information. I am satisfied that you simply shared this helpful info with us. Please stay us up to date like this. Thanks for sharing.

  48. I blog often and I genuinely thank you for your content. This article has really peaked my interest. I’m going to bookmark your website and keep checking for new information about once a week. I opted in for your RSS feed too.