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Attention Small Business Owners:

Don't Stop Marketing. Make Your Marketing Work Harder During This Tough Economy.

Welcome to Savvy Marketing Secrets, a website dedicated to bringing you the latest information on marketing the small business you run from home, a small shop or on the road from a car or truck.

Marketing harder during the recession means working smarter, learning new skills and staying abreast of all the changes on the Internet.

Many small business owners are turning to strategies like article marketing, paid search and social marketing to reach more customers for their businesses online. Some are blogging or building ecommerce sites to extend the reach and hours of their offline shops.

Getting on the first page of Google's search results for keywords related to your business has gotten tougher than ever as the competition and level of sophistication increases on the Internet.

Mind Mapping and Productivity

The phrase "information overload" has taken on a whole new meaning for the average small business owner. You're being asked to do much more with a lot less time and money. So what is a small business owner to do?

Learn how Mind Mapping may be the key to increased productivity in our latest feature "Can a simple drawing help you avoid information overwhelm?" featuring Michael Tipper, a business productivity expert from the UK.

Michael Tipper's Personal Productvity Principles Mind Map

Outsourcing

Some business owners are finding solutions by outsourcing. They are hiring writers, graphic designers, webmasters and programmers on such websites as elance.com and guru.com or they are working with virtual assistants. Others are forming joint ventures with other small business partners.

Business Forums and Blogs Online

Small business owners are seeking the answers to their business challenges in forums online, they are reading blogs, learning from internet marketing experts and joining mastermind groups where they share ideas and hold each other accountable.

Charles Dickens would probably say it's the worst and best of times. In a way, the Internet has made our lives more complicated while also making it easier.

So our goal here at Savvy Marketing Secrets is to help you make sense of all the change, and to help you find solutions to some of your business challenges.

We would love to hear from you. Tell us what keeps you up at night? What problems are you grappling with right now? We just might be able to help. Better yet, join our Savvy Insider's Club and let us build an even deeper relationship with you.

Have a great summer!

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Marcia Ming,
Publisher

To learn the secrets to creating wealth on the Internet, Click Here!

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Success Secrets

Marketing Secrets: women sharing secrets

Secret #1:  The Internet has changed everything about marketing and PR, forcing businesses to adapt.  Read David Meerman Scott Changes the Rules of Marketing and PR.

Secret #2: Small businesses with more time than money may find publicity a great way to get the word out about their products and services. Check out: How to Use Publicity to Promote Your Business.

Secret #3: Sometimes it pays to integrate traditional marketing methods with newer internet techniques. Guest expert Brian Fikes describes how to use Radio to reach a captive audience.

Secret #4: If creating a marketing plan seems overwhelming, consider a tool that helps you organize your thoughts into a workable plan. Learn more by "Using Mind mapping to Create a Marketing Plan." 

Check out our Small Business Profiles:

Home Business Mom Stephanie VozzaLearn how Stephanie Vozza turned a tough day as a mom into a lucrative Internet business. Read more about our Home Business Mom.

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